Organic Landing Page, Before & After
Syracuse University has been a long time partner of 2U. Our organic marketing website was in need of an update and modernization of strategy, user experience, and design. The MBA program's organic landing page was a small piece of the puzzle that was this major site overhaul which included new SEO strategy, content consolidation and restructure, site mapping updates, user experience optimization, branding updates, and new design and layout changes.
AFTER | DESKTOP LAYOUT
Copywriting credit: Emily Newhook
BEFORE | DESKTOP LAYOUT